Your Guide
About Us
Welcome to London City Tours. Richard Cerquera is an <a href="https://www.itg.org.uk/register-of-guides/richard-cerquera" target="_blank" rel="noopener noreferrer" class="itg-link">Institute of Tourist Guiding</a> Registered 'Blue Badge' Tourist Guide.
Meet Your Guide
Richard Cerquera
Richard Cerquera is an Institute of Tourist Guiding Registered 'Blue Badge' Tourist Guide — the highest qualification for professional tour guiding in the UK. The Blue Badge is often regarded as the gold standard of tourist guiding.
All Driver-Guided Tours and Chauffeur-Driven Tours with a Private Guide are conducted in a premium private vehicle, providing a comfortable and exclusive experience. On Driver-Guided Tours, Richard Cerquera is also an IAM RoadSmart Advanced Driver, helping ensure a smooth and safe journey throughout the day.
Tours are available in English, Portuguese, and Spanish. Whether you're visiting London for the first time or returning to explore beyond the tourist trail, Richard will create a completely bespoke experience tailored to your interests.
All tours are fully private — just your group, no strangers. Door-to-door service from your hotel or accommodation. Availability is always live and up to date, so you can book online instantly with no calls or emails required.
Independent Official London Tourist Guide.
Not affiliated with any hop-on hop-off or sightseeing bus company.
5★
TripAdvisor Rating
100%
Private Tours
3
Languages
0%
Emissions (EV)
Professional Qualifications
Credentials & Accreditations
Richard Cerquera holds the highest professional qualifications available to a tourist guide and driver in the United Kingdom.
Professional Memberships & Accreditations
Institute of Tourist Guiding — Blue Badge
The Blue Badge is the highest qualification for professional tourist guiding in the United Kingdom, awarded by the Institute of Tourist Guiding. Holders undergo rigorous examination in history, art, architecture, and culture. Often regarded as the gold standard of tourist guiding worldwide.
Guide London
Richard is a registered member of Guide London — the professional association for Blue Badge Tourist Guides working in London, formerly known as the Guild of Guide Lecturers.
British Guild of Tourist Guides
Member of the British Guild of Tourist Guides — the national association representing the highest-qualified tourist guides across England, Scotland, Wales, and Northern Ireland.
IAM RoadSmart Advanced Driver
Richard Cerquera is an IAM RoadSmart Advanced Driver — training that improves driving standards and enhances road safety using the British police's system of car control. Applied on all Driver-Guided Tours and Chauffeur-Driven Tours with a Private Guide.
Transport for London Licensed
London City Tours holds a Transport for London Private Hire Operator licence (Licence #2114), ensuring full compliance with London's private hire regulations.
TripAdvisor
What Our Guests Say
"Interesting, knowledgeable and fun — a Blue Badge professional tour guide. Couldn't have been better. Thanks for a wonderful day."
Bill M
@billm37777
"We have traveled extensively with our family (2 teenage daughters) throughout Europe and we can honestly say that Richard is the best tour guide we've had. He's extremely professional, courteous, punctual, and most importantly KNOWLEDGEABLE."
allfifty
@allfifty
"He incorporated everything on our wish list and timed it perfectly! His knowledge of unique facts is pretty amazing! We did this the first full day we were in London and it was perfect!"
Katie W
@T6053SMkatiew